The Gym That Trains Smarter

proof3® takes the guesswork out of fitness. Our small-group training is powered by your personal data, shaped by our proprietary AI, and guided by expert coaches who understand your individual goals. This is the smartest, most sustainable way to train that’s built around longevity, not quick fixes.
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60 Minute Small Group Sessions

30 min LIFT - muscle-building strength training,

30 min BREATHE - VO₂ max and endurance-building cardio.

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Personalized Coaching

Daily high-energy classes with expert coaching as well as lifestyle, food, and habits coaching so you succeed in and out of the gym.

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Smart Technology

First-of-its-kind proof360 Assessment that’s simple, fast, and insight-driven, and real-time progress tracking to visualize your efforts.

Results That Go Beyond the Workout

Build strength, boost endurance, and connect with a supportive community. Then take it further with personalized support for your lifestyle, nutrition, and recovery, so your progress lasts well beyond the gym.

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Classes That Work for You

Get the best of both worlds: workouts that challenge without burning you out, plus expert coaching in a fun, focused environment. Our small-group classes are personalized, data-informed, and filled with like-minded people who show up for themselves and each other.

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Progress You Can Actually See

We don’t just tell you what’s working - we show you. From InBody scans to movement assessments, strength and power tests to wearable habits data, your progress is tracked in real time. It’s proof of how far you’ve come and a plan for where you’re going next.

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Personalized Coaching

Our coaches guide your workouts and your entire wellness journey. From daily support on the gym floor to one-on-one coaching around your lifestyle and nutrition habits, they remove the guesswork so you can stay focused, motivated, and on track toward the results that matter most to you.

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Tech That Makes Training Smarter, Not Harder

Our app is designed to support you, not overwhelm you. It tracks your progress, gives you clear insights, and tells you exactly what to do next. No second-guessing, no confusion - just smarter, more confident training with seamless coach connection.

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A Gym That’s Clean, Focused, and Built for You

We’ve created a space where form meets function in a bright, welcoming environment where every detail supports your success. Whether you're lifting heavy or just getting started, you’ll feel right at home in a gym designed to help you move with purpose.

*will require Mindbody login (free and simple)

Ready To Get Started?

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STEP 1

Complete Your Assessment

Take the proof360 assessment and review your personalized prf score with your coach. You’ll leave with a clear, data-backed starting point for your fitness and wellness journey.

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STEP 2

Start Making Progress

Join weekly small-group sessions, connect regularly with your coach about your training, lifestyle, and nutrition. The program evolves with you, so you’re always making measurable progress.

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STEP 3

Reassess. Refocus. Repeat.

Quarterly check-ins help track your progress, update your prf score, and adjust your plan to stay aligned with your goals. No matter what life throws at you, we’re here to help keep you on track.

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*will require Mindbody login (free and simple)

Clarity That Drives Progress

In today’s data-overload world, most fitness programs give you numbers but not meaning. That’s where proof3 is different. Your proof360 assessment gathers everything we need to know about how your body moves, performs, and recovers. Then our proprietary AI condenses that data into a single, actionable number: your prf score (Performance Readiness Factor). It’s your personal health baseline and the foundation of your training plan. It takes just minutes to complete and helps your coach personalize your fitness roadmap.

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Movement: Computer Vision  Assessment

Mobility, flexibility, and joint stability are critical to long-term performance and injury prevention. Our four-minute computer vision assessment quantifies how you move, so we know where to focus to keep you strong, fluid, and pain-free.

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Habits: Wearable & Health Data

Steps. Sleep. HRV. Heart rate. Your daily habits outside the gym matter just as much as what you do inside. We connect to your wearable(s), track your recovery, and give you actionable insight into what’s working and what’s not.

Body: InBody Scan

Muscle, fat, balance, visceral fat, cellular health. We look much deeper than a typical body scan. Using the gold-standard InBody technology, we measure what really matters, then track how your body is progressing over time.

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Strength: Proteus Test

Strength is a leading predictor of healthspan. Our Proteus test doesn’t just guess; it gives you a Power Age Score that shows how much force you generate and where you need to build. Then we help you train the right muscles, the right way.

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Customer Success

Hear what our clients say about us...

proof3 salt river member, Janice, doing barbell deadlifts in the proof3 salt river gym
I feel amazing about my progress at proof3. I work and have two children, so my time matters a lot to me, and knowing my coaches and program are outstanding is important. And, I LOVE training with the people at proof3. It's become a joy to be there!

Janice

proof3 salt river member, Brett, smiling while he does a landmine squat in the proof3 salt river gym
proof3 is a great environment to workout and get healthier! I struggled for years to getting to the gym regularly, but proof3 has me motivated to return as many times a week as I can. In just a few months, I'm feeling better than I ever have, and I'm 50!

Brett

proof3 salt river member, Maggie, doing dumbbell incline bench press in proof3 salt river's gym
I wasn't even looking for a new gym, but when I tried proof3's assessment and then their classes, I fell in love right away. I have a 9 month old baby girl, and knowing that I am building strength and longevity brings me a lot of peace. You'll love it there!

Maggie

proof3 member, Elena, laying on the ground smiling hugely
I've done plenty of fitness before, from CrossFit to training with a program on my own, but when I walked into proof3 I knew instantly that it was different. The coaches are fantastic, the classes are challenging but fun, and the technology is super cool!

Elena

A proof3 member, Jarryd, smiling big in the proof3 salt river gym with proof3 coach, Carl, standing in the background
I am a practicing chiropractor, and many fitness gyms ask me to try their gyms out, but I was blown away by proof3's assessment and coaching philosophy. I will be recommending proof3 to my patients for sure

Jarryd

proof3 Salt River Coaches

Carl Hardwick IMG

Carl Hardwick

Husband, father of two, Army Ranger Medic, pro football player, 10-time gym owner,  global coaching educator, and CEO. When it comes to understanding how our bodies work, Carl is the best.

Jon Elms IMG

Jon Elms

Husband, father, weightlifter, esports athlete, wellness beverage owner, and nationally ranked West Coast Swing Dancer. If you need somebody with as much education as entertainment, Jon's your guy.

proof3 Salt River Gym - Scottsdale Location

9220 E Via De Ventura Suite 121
Scottsdale, AZ85258

Phone: 1 (520) 524-6983

Common Questions

Some of the common things people ask about proof3®

What is proof3®, and how is it different from other gyms?

At proof3, our focus is simple: results. We combine strength and endurance-focused programming, a tech-enabled experience, and personalized coaching to help you reach your goals. Unlike traditional gyms, our approach is designed not just for today but for the long run—improving your strength, endurance, and overall health. Our coaches personalize your experience, ensuring that you’re optimized for lasting success.

What can I expect from my first visit to proof3?

There are three (3) ways to initially experience proof3:

  • With a proof3-60 session (class). That’s our signature 60 min session where the first 30 min is a progressive strength block we call “Lift” followed by a 30 min endurance block we call “Breathe.” You’ll effectively work through multiple strength lifts followed by getting your heart rate up to the right zone for the day’s intended results and feeling.
  • With a proof3-60 Assessment. That is our signature assessment where you’ll gain great insight about your fitness and health focused around a body scan, a movement assessment, a strength & power test, and your lifestyle and wearable data. With the help of a coach, you’ll not only do the tests, you’ll get a full (but simple) report as well as a coaches expert insights and recommendations around it.
  • With an InBody Body Scan. This is one of the 4 pillars of the proof3-60 Assessment where we focus with your on your body composition – weight, body fat, visceral body fat, and muscle mass – your hydration levels that lead to potential inflammation, and your cellular health and blood flow

We’ve curated each of those experiences to make sure you start where you are right now, now where somebody else is!

What are the membership options and pricing?

proof3 offers a flat-rate membership: $249/month. It includes access to all group classes, personalized coaching, and assessment tools. No complicated tiers, no hidden charges—just everything you need in one comprehensive package.

What kind of technology does proof3 use to track my progress?

Our systems integrate body composition data, movement metrics via computer vision and ai models, strength tests with world-class patented hardware technology, and wearable data aggregation from virtually any wearable on the planet. Your coach receives all the insights in real-time to keep your training optimized. We confidently know that we have a world’s first fitness assessment!

What’s the difference between group training and group fitness sessions?

Group fitness is typically one-size-fits-all. At proof3, even group sessions are personalized using your assessment results and how you’re feeling and showing up on a particular day, so your training remains aligned with your goals and current condition. The real goal is for you to be consistent for a long time, so we make sure that we see you for where you are “now” so that you can take one step forward every day you train with us. That way, you put real effort in, but you don’t open yourself up to undue over-training and/or injury risk.