Job Title: proof3 Studio Manager
Reports to: proof3 Corporate Team
Pay Structure: Competitive base salary with opportunities for bonuses and incentives based on performance metrics..
About Us
proof3 is not just a gym; it's a movement dedicated to helping our members Live Stronger for Longer. We take the guesswork out of fitness. Our small-group training is powered by your personal data, shaped by our proprietary AI, and guided by expert coaches who understand your individual goals. This is the smartest, most sustainable way to train that’s built around longevity, not quick fixes.
Position Overview
The Studio Manager is responsible for building and operating the business side of the facility where our priority focus is to grow our membership to capacity and maintain that membership efficiently and effectively. This role oversees daily studio management, client acquisition, facility standards, and local brand expansion. The Studio Manager is not responsible for coaching development or programming but this role manages the HR and cultural side ensuring alignment and effectiveness of coaching outcomes along with the Head Coach. The core mission is to grow the studio by building deep relationships, executing sales systems, and ensuring a premium operational experience for members and prospects alike.
Key Responsibilities
Operational Leadership
1. Oversee day-to-day operations of the gym, ensuring a clean, safe, and hospitality rich environment for all members.
2. Implement and maintain proof3’s operational standards and procedures, ensuring consistency in member experience across all areas of the gym.
3. Manage inventory, equipment maintenance, and facility cleanliness & upkeep to ensure a premium environment. All members of our team deeply care about what our experience looks and feels like, and there is no job that our team won’t take on themselves when needed.
4. Manage day to day member revenue, member communications, and overall experience and survey learnings..
Client Acquisition & Sales
1. Own the lead generation process: local marketing, referral strategies, outbound campaigns. We expect studio managers to have and build their networks and effectively attract and convert new members locally.
2. Manage initial assessment and consultation flow for all incoming leads
3. Conduct follow-up and conversion communication for all new leads
4. Own CRM accuracy and workflow execution across platforms (MBO, Go High Level (GHL), etc.)
Assessment Management
Conduct comprehensive assessments, including body composition, strength, biometric data, and movement, to guide members' development.
Clearly communicate assessment results to members, using data to tailor their experience on the floor and in their lifestyle and nutrition coaching plans.
Tie their historic and current assessments with their training and your ongoing conversations to determine an intelligent and aligned gameplan about where to focus their program now and into the future
Community and Partnership Growth
1. Build and nurture strategic local partnerships with businesses and organizations
2. Attend and lead outreach efforts and community events to drive lead flow
3. Represent proof3 in the Valley as a high-touch, community-first brand
Member Engagement and Retention
1. Oversee the new member onboarding experience
2. Work closely with the Head Coach on the retention strategy and member engagement cadence
3. Lead member feedback systems and service audits
Team + Studio Alignment
1. Collaborate with Head Coach to ensure operational and coaching calendars are aligned
2. Ensure staffing levels match business demand (classes, assessments, events)
3. Coordinate with ownership on hiring, training, and role clarity as team expands
Financial + KPI Tracking
1. Manage and report weekly KPIs for lead gen, conversions, trials, and member growth
2. Monitor studio budget in collaboration with ownership
3. Support cost-saving efforts, efficiency improvements, and margin growth
4. Manage facility payroll within Gusto’s HR system
5. Deeply learn and understand the metrics that make the facility successful, and drive strategy and tactics from those numeric learnings
Strategic Planning & Execution
1. Work closely with the owners of the corporate team and implement strategic plans for the gym's growth and success.
2. Evaluate and adapt business practices to stay ahead of industry trends and market demands, ensuring proof3 remains a leader in the fitness industry.
3. Identify opportunities for improvement in gym operations, member experience, and staff development, implementing changes as needed.
4. Constantly learn what’s happening at the facility level - leads, prospects, members, coaches, team members, and technology - and support the corporate team’s initiatives to positively impact your facility and all other proof3 studios.
Quality Control and Compliance
1. Ensure that all staff adhere to proof3’s standards and policies, including health and safety regulations.
2. Regularly audit classes, assessments, and personal training sessions to maintain the highest quality standards.
3. Ensure all equipment and facilities meet safety and operational standards.
Qualifications
Passion for Fitness and Health: A deep commitment to helping others improve their health and wellness and live better, longer lives.
Connected to the proof3 Approach: Highly connected to the proof3 model and implementing it in your own fitness routine.
Proven Leadership Experience: Experience in the fitness or wellness industry, with a track record of successfully managing a team and facility.
Business Acumen: Strong understanding of financial management, budgeting, and revenue generation, with the ability to make data-driven decisions.
Entrepreneurial Spirit: A proactive, self-starter mentality with a drive to seize opportunities and adapt quickly in a growing and evolving business environment.
Sales and Marketing Skills: Proven ability to drive sales, develop marketing strategies, and build relationships with members and the community.
Team-Oriented: A collaborative mindset with the ability to work effectively within a team environment.
Exceptional Communication Skills: Strong verbal and written communication skills, with the ability to engage with members, staff, and community partners effectively.
Operational Excellence: Experience in managing daily gym operations, including scheduling, facilities management, and quality control.
Technologically Proficient: Comfortable with using and adapting to new technologies that enhance member experiences and coaching effectiveness.
Personable and Engaging: Ability to build strong, genuine connections with members and motivate them to achieve their goals.
Continuous Learner: Commitment to staying current with fitness trends and research to continually improve coaching practices.
Certification: Although we value qualifications from reputable institutions, we are more concerned with your acumen as a coach and the proof of that acumen through your experience and the impact you've had in changing people's lives.
CPR/AED Certified: Current certification required.
What We Offer
Competitive Salary: We offer a competitive salary that is aligned with the growth and success of proof3.
Incentive Bonuses: Performance-based bonuses for meeting and exceeding membership growth and retention targets.
Professional Growth: Opportunities for professional development and career advancement within proof3's growing network.
Comprehensive Benefits: Including health insurance, 401(k) matching, and paid time off.
Growth Opportunities: As a growing company, we offer opportunities for career advancement and involvement in strategic decision-making within the gym.
Join Our Team
Are you ready to turn your passion for fitness into a fulfilling career with proof3? If you are enthusiastic, driven, and eager to make a real difference in people's lives, we want to hear from you. Apply today to become a part of our dynamic team and help us redefine fitness.
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